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The love drug that could draw people away from any addiction
The "cuddle chemical" oxytocin boosts social bonds. Soon a version of it will be tested in pill form to see if it can reset the brain wiring that gets us hooked
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The "cuddle chemical" oxytocin boosts social bonds. Soon a version of it will be tested in pill form to see if it can reset the brain wiring that gets us hooked
When people get their just deserts, it lights up our brain鈥檚 pleasure centres. But sweeter still is learning to combine this with our natural taste for forgiving