“Everyday” can mean commonplace, but it doesn’t in Arthur Asa Berger’s
collection of dissertations on the activities of everyday life. In Bloom’s
Morning (Westview Press, £19/$14, ISBN 0 8133 3230 3) he looks at a
day’s routines and points out the significance of apparently mundane events such
as putting on a shirt. Struck by the acute glimpses of meaning in the progress
from bedroom and bathroom to dressing and breakfast, you will never look at a
pair of socks or a toaster the same way again. The eight-minute reads are
sandwiched between sections on the theory of everyday life and culture.
More from New Scientist
Explore the latest news, articles and features
Popular articles
Trending New Scientist articles
1
The world's fastest spider tops 3.5 metres per second
2
A type of fibre that stimulates GLP-1 release approved for use in food
3
Where, when and how to watch the 2026 solar eclipse
4
The weirdness of neutrinos could completely rewrite particle physics
5
Babies are born with the neural foundations for maths
6
We’re not the most successful human species
7
US government wants to have a useful quantum computer by 2028
8
We’ve uncovered a master gene that switches on human development
9
Our verdict on The Selfish Gene: An unpopular piece of popular science
10
The best new science-fiction novels published in July 2026



